Digital Marketing Specialist

About Values

Role overview

Are you energetic, proactive and ready to make an impact?

We’re looking for a skilled, analytical marketer who loves digital and brings great energy to the team.

As a Digital Marketing Specialist, you will be responsible for:

  • Creating and managing paid media campaigns across
  • Setting up and managing event tracking (GTM/GA4)
  • Analysing and reporting on campaign performance
  • Conducting audits to identify opportunities to improve ROI
  • Managing and optimising SEO activity, including on-page improvements, keyword research and technical checks
  • Building strong client relationships
  • Managing website content via WordPress
  • Assisting with proposals, pitches and research
About you

  • You bring positive energy, curiosity and a growth mindset.
  • You take initiative, solve problems and enjoy working with people.
  • You’re reliable, organised and take ownership of your work.
  • You’re collaborative, adaptable and comfortable in a fast-paced environment.
  • You’re confident using CRM platforms, building workflows and nurturing leads.
  • You’re comfortable managing WordPress content and following SEO best practice.
Requirements
  • 5+ years of experience in digital marketing, with a focus on PPC/SEO
  • Proven track record of managing paid media campaigns
  • Experience conducting digital marketing audits
  • Excellent analytical and problem-solving skills, with strong attention to detail
  • Ability to work independently and as part of a team
  • Good understanding of Digital industry products & services
  • Experience working in an agency environment, managing multiple clients and priorities
  • Must have native or near-native fluency in both spoken and written English
  • Bachelor’s degree in digital marketing or a related field

Hands on experience with the following is essential:

  • Event & conversion tracking implementation (GTM/GA4/Ad Platforms)
  • Google Ads (Search, Display, Video, Shopping)
  • Meta Ads Manager
  • WordPress
  • HubSpot
  • CRMs
  • Google Analytics 4
  • Google Search Console
  • Google Tag Manager
  • Google Data Studio
  • Email marketing platforms (e.g. Mailchimp)
  • Canva
About us

We are an award-winning digital agency who believe in partnering with our clients to deliver impact and drive growth.

We work with leading local and global brands on projects of national and international importance.

This requires great attention to detail and the ability to grow and nurture relationships so that we can establish trust, build rapport and grow our client base.

We’re trusted to deliver data-driven strategies that generate results and we’re looking for someone who thrives in that space.

Working with us

Working at Total Digital is challenging and exciting.

Our people are driven and come to work to make a difference so that we can craft digital products and experiences that deliver impact and drive growth.

That said, there’s more to life than just work so we try to strike the right balance by offering a good working environment that allows you to grow, develop and have fun in the process.

Join our team and show us what you can do. This is what you’ll get back:

  • Competitive salary
  • 25 days annual leave
  • Learning and development
  • Bike to work scheme
  • Flexible and remote working

Salary 40-50K DOE

Please note this is a hybrid role.

Candidates must already be legally authorised to work in Ireland

Apply Now